You can now follow Apple on Instagram to take part in ‘Shot on iPhone’ campaign

Better late than never: Apple has at long last launched a new Instagram account to showcase some of the best photos and videos from iPhone users all over the world.
The new @apple account is verified and followable.
The profile description invites fans to tag their photos and videos with #ShotoniPhone to have them considered for inclusion in the company’s curated Instagram feed.
Apple credits all photos re-published through its new account.
As noted by Mashable, the company has promised not to feature press images, commercials, product photo galleries or other marketing materials on that account.
What’s more, Apple’s said it will never use anyone’s photos without their permission.
The Cupertino giant has other followable accounts on Instagram, including @applemusic@beatsbydre and @beats1official. In addition to the aforementioned verified accounts, the iPhone maker has been running ads on Instagram.
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